Drip Marketing Write for Us
Drip Marketing is a strategy that automatically sending marketing emails on a program based on user actions. It is known by many other names, including:
- Drip campaigns
- Automated email campaigns
- Lifecycle Emails
- automatic responses
- marketing automation
Drip campaigns are highly customizable. You can choose the exact cadence they are sent: perhaps one email will be sent as soon as someone signs up, another will be sent three days later, and one more will be dispatched the following weekend. And it can change based on the email recipient’s actions when the message arrives in their inbox.
Benefits of Drip Marketing
When done right, drip marketing campaigns help you:
- Leverage the power of email automation to save time and money on human resource management;
- Nurture and deeply engage prospects, systematically moving them through your email marketing funnel;
- Stay on top of your prospects’ minds over time;
- Build rock-solid brand credibility and authority, resulting in higher conversions, sales, and revenue;
- Identify, engage, convert high-value leads and avoid losing them to leaks.
- Set up a low-cost, high-ROI marketing strategy that works on a “set it and forget it” model;
- Avoid revenue leakage by running renewals, abandoned cart automation campaigns.
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